In a groundbreaking call to arms, Fifty Plus takes an important look at the seventy-eight million strong American baby boomer revolution. From age 50+ on up, Americans are now refusing to rock away their retirement and are actively changing the face of aging in America. The Boomers are no strangers to the gym, voting booth, online investing sites, or even management of their 401(k)s. They're joining an already on the go group of Americans 50+ who are leaving their mark. Bill Novelli, CEO of AARP, knows firsthand that 50+ Americans are actively seizing the day by: Transforming health care by demanding quality care, lower pharmaceutical costs, and engaging in healthy lifestyles and preventive care Creating a secure retirement by advance personal finance planning and working on Social Security solvency for all Revolutionizing the workplace to benefit not only Boomers but their colleagues Building livable communities with improved housing, transportation, and services, allowing all Americans to age in place Developing innovative and affordable products and services to add value to 50+ live Advocating for causes that will create a lasting legacy so we can leave the world a better place By igniting a 21st century revolution to make a better, stronger America, Bill Novelli knows, if you're 50+: The best is yet to come.
"With boomers looking toward the Big R (retirement), what will they do next? Bill Novelli spells it out. They'll change the culture once again---redefining the workplace, their communities, health care, and public services. They'll not only change the retirement culture, but they can make communities and life better. At every stage of their journey they've changed the culture. Now they're set."
Jane Bryant Quinn, author of Smart and Simple Financial Strategies for Busy People
"50+ is an inspirational and thought-provoking book about our unique opportunity to change America. Bill Novelli, who has a history of tackling tough social issues, shows us how we can improve the quality of our own lives and create a healthier nation by seizing the opportunities that spring from our increased longevity and the aging of the boomers. 50+ will ignite your passion to join the revolut
Tommy Thompson, former Secretary, U.S. Department of Health and Human Services
"It is no secret that the demographics of this nation are changing dramatically. As 78 million baby boomers retire, this nation can provide a positive revolution for change or continue the politics of gridlock, division, and partisanship. In this challenging book, Bill Novelli believes we have the opportunity to make America stronger and better. For that to happen, the author believes a generation
Leon E. Panetta, former White House Chief of Staff
