Provides exclusive insights into the innovative practices of world-class leaders like Microsoft's Satya Nadella, Panera's Ron Shaich, and Levi's Chip BerghPenned by industry experts in innovation, Stephen Wunker, Jennifer Luo Law, and Hari NairFeatures practical, step-by-step guidelines to implement innovation in any organizationTargets a broad readership, from business executives, entrepreneurs, and government leaders to mid-level employees responsible for innovationBased on comprehensive interviews with 50 top innovators, offering readers diverse and real-world perspectives on successful innovationAddresses a key challenge in today's business environment: maintaining relevance and competitive advantage through sustained innovationPresents a unique blend of theoretical knowledge and practical wisdom, making it a comprehensive guide to leading innovationHelps foster a culture of innovation within one's organization, amidst a market that is increasingly emphasizing innovation as a crucial business strategy
