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Derecho de la publicidad

Javier Pazos HayashidaSeries: Lo Esencial del Derecho
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Year
2023
Language
Spanish
Publisher
Fondo Editorial de la PUCP

About

El propósito de este libro es describir, de manera introductoria, el derecho de la publicidad en el ordenamiento jurídico peruano, identificando sus principales categorías e instituciones. En tal sentido, se aborda el ámbito general sobre la materia, las líneas directrices de la actividad publicitaria y el marco regulatorio de los actos de competencia desleal relativos a la publicidad, subrayando la relación entre esta y la concurrencia en el mercado.

Related Subjects

  • General
  • Commercial
  • Law
  • Adult Nonfiction

Extended Details

  • SeriesLo Esencial del Derecho

    Artists

    Javier Pazos HayashidaAuthor