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  3. Go Big or Go Home

EBOOK

Go Big or Go Home

5 Ways to Create a Customer Experience That Will Close the Deal

Diana Kander
5
(1)
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Pages
156
Year
2023
Language
English
Publisher
Houndstooth Press

About

How do underdogs close huge deals they have no business winning? How do rainmakers pull off a sale before the RFP is ever issued? They don't do it with a logical argument or even the best PowerPoint presentation. They do it by turning their pitch into an emotional experience that makes the customer think, "This just feels right." This book is your blueprint for tapping into a client's gut feeling and bringing home the win.

“Go Big or Go Home” is the greatest collection of the most memorable pitches in film, sports, business, and philanthropy. These stories come from individuals and organizations that decided to Go Big or Go Home because their deals were too important to fail. One day, you'll have a pitch that matters just as much. And when you do, you can follow the five tools outlined in this book to create an experience that will close the deal.

Related Subjects

  • Consumer Behavior
  • Business & Economics
  • Adult Nonfiction
  • Customer Relations
  • Decision-Making & Problem Solving

Artists

Diana KanderAuthor
Tucker TrotterAuthor