Take a look into the future and discover the trends that are shaping our world Futurists are in the business of predicting the future. What do the most efficient futurists know? You'll find the answer inside Supertrends: 50 Things You Need to Know About the Future. Discover how we can expect the world to evolve in terms of demographics, economics, technology, environment and beyond. Whatever it is that you do, you will be able to better prepare for the future if you can just get a clear view of it. These are turbulent times, and we all need to be ready for what's coming if we hope to thrive. This book addresses what we can expect in the coming decades, and how companies and government should adapt to accelerating change. You will also see improvement in your own ability to predict the next big thing — a valuable skill in any walk of life. • Discover the core principles of efficient forecasting • Identify underlying drivers and recurring social patterns which help explain and predict events • Learn about evolving and expected future technologies and lifestyles, and how they will be applied in the coming decades • See how companies and governments can become more future-proof by adopting new and innovative management principles.
