Looking at it soberly, building an independent music career in today's tumultuous industry climate appears little more than a pipe dream. The so-called "experts" are either teaching musicians the thoroughly hopeless and ineffectual approach of going viral as a social media megastar, or the long, complicated, torturous path to building direct marketing digital sales funnels that leave more artists disappointed and disillusioned than not.The odds of making it? Don't even ask… You might just punch a hole in the wall before the day is through.But facing reality, says The Renegade Musician: Stepping Out of the Shadow of the Old Music Career Model author David Andrew Wiebe, is the first step to clearing a path ahead. If you want to win the battle, you've got to know your enemies, or you will confuse them for your friends and allies.Most artists don't make it because they're trying to do what someone else is doing. They don't make it because they're busy playing "follow the leader." They don't make it because they refuse to embrace their idiosyncrasies, unique creative approaches, and personalized paths.The Renegade Musician features not one approach, not one path, not a singular impossible uphill climb… But a holistic, thorough paradigm shift that takes the reader on a journey of transformation, and ultimately, empowerment. If you're looking for every possible way that you can make your musical dreams a reality, this is the only guide that teaches you how to think and how to make it happen.
