EBOOK
The Sustainable Company
How to Create Lasting Value through Social and Environmental Performance
Chris Laszlo(0)
About
The Sustainable Company shows how to create value for shareholders while balancing responsibilities to society and the environment. Its step-by-step approach and tool-kit for managers make this book the solutions manual for the twenty-first-century manager.
"This is not a book of fluff or feel-good case studies. It's a handbook for organizational change. The instructions are specific, potential pitfalls are highlighted, and the appendix provides a detailed discussion of outside evaluation tools." "The Sustainable Company offers some genuinely practical insights into what it really takes to improve stakeholder impacts." "Laszlo endeavors to translate social and environmental concerns into the language of marketing and corporate strategy...well-meaning executives will find much food for thought here." "What Mr. Laszlo calls 'Planetary Ethics' or the integration of economic, environmental, social and high ethical objectives into long-term business strategy, is the new price of entry for corporate survival. Those who 'get' this and do it best will enjoy increasing shareholder value. I believe this book carries a critical message for today's corporate executives."---Deborah D. Anderson, formerly of Procter & Gamble
"This is not a book of fluff or feel-good case studies. It's a handbook for organizational change. The instructions are specific, potential pitfalls are highlighted, and the appendix provides a detailed discussion of outside evaluation tools." "The Sustainable Company offers some genuinely practical insights into what it really takes to improve stakeholder impacts." "Laszlo endeavors to translate social and environmental concerns into the language of marketing and corporate strategy...well-meaning executives will find much food for thought here." "What Mr. Laszlo calls 'Planetary Ethics' or the integration of economic, environmental, social and high ethical objectives into long-term business strategy, is the new price of entry for corporate survival. Those who 'get' this and do it best will enjoy increasing shareholder value. I believe this book carries a critical message for today's corporate executives."---Deborah D. Anderson, formerly of Procter & Gamble